Category: Special Features

Building A New Measurement Model…

Editor:  On April 12, 2016, HRTS presented an in-depth look into the world of measurement and ratings.  Panelists included Gian Fulgoni, Co-Founder and Chairman of comScore, Inc;  Preston Beckman, media …

The Hidden Costs of Airing Bad Ads – Why TV Networks need to care about ad quality

Advertising has always been the backbone of the television business model, enabling networks to deliver great programming for free and providing high value to viewers and advertisers alike. With all …

Six Things You Need to Know About Networking – Right Now!

Networking can be scary, or it can simply be challenging – it’s up to you. The fact is that the majority of jobs today are found by making the right …

When Your Career Stalls – Just Rev Up the Engine

Every so often, I get a question to do with the industry that goes like this:  “Lisa, I’ve done all the right things. I’ve had feedback that I have a …

Do’s and Don’ts to Further Your Entertainment Career

After participating on entertainment career panels for several years (as well as mentoring several interns), I’ve noticed some things that may help someone in a new/budding career. Before I go …